Marketing, Sales and Service
Three-Year Program of Work

Interim State Supervisor:  Ninafe Awong, Ninafe.Awong@fldoe.org, 850-245-9016

Career and technical education programs are reviewed in collaboration with educators, administrators, industry representatives and industry related agencies specific to the program being reviewed.  The purpose of these reviews is to ensure the curriculum frameworks for each program reflects current business and industry needs specific to the career area for which it prepares.  Each program undergoes this review every three years, per F.S. §1004.92 (2)(b)(4).  The planned program of work for reviewing programs in the Marketing, Sales and Service career cluster is outlined in the table below.

Programs to be reviewed in 2023 for the 2024-2025 school year:

Program Type 	Program Name 	
Middle School	N/A	
Secondary	No programs to be reviewed.	
Career Certificate Program	Distribution and Logistics Management (M812040)	
AS/AAS/CCC/ATD	No programs to be reviewed.	

Programs to be reviewed in 2024 for the 2025-2026 school year:

Program Type 	Program Name 	
Middle School	N/A	
Secondary	E-Commerce Marketing (8827200)	
	Fashion Marketing (8806000)	
	International Marketing (8839100)	
	Marketing, Management and Entrepreneurial Principles (9200500)	
	Sport, Recreation and Entertainment Marketing (8827400)	
Career Certificate Program	Marketing, Management and Entrepreneurial Principles (M200500)	
	Real Estate Sales Agent (M807010)	
	Real Estate Sales Associate Post Licensing (M200100)	
AS/AAS/CCC/ATD	Fashion Merchandising (AS - 1252190200)	

Programs to be reviewed in 2025 for the 2026-2027 school year:

Program Type 	Program Name 	
Middle School	N/A	
Secondary	Business Ownership (8812000)	
	Customer Service Representative (8848100)	
	Entrepreneurship (8812100)	
Career Certificate Program	No programs to be reviewed.	
AS/AAS/CCC/ATD	Marketing Management (AS -1252140101)
Digital Marketing Management (CCC - 0252140112) 
Digital Marketing Strategy (CCC - 0252140400)
Entrepreneurship (CCC - 0252070100) 
Marketing Operations (CCC - 0252140111)
Sales and Customer Management (CCC - 0252180400)	

Reference/Definitions

Middle = grades 6-8 
Secondary = high school programs 9-12 
Career Certificate Program = clock hour programs offered at district Technical Centers and some state colleges.
AS/AAS = Associate in Science/Associate in Applied Science degree programs – state colleges.
CCC = College Credit Certificate – state colleges.
ATD = Applied Technology Diploma - clock hour or college credit programs offered at district Technical Centers or state colleges.