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2008-09 Marketing Sales & Service Career Cluster Curriculum Frameworks

All frameworks on this page are in MS Word Format. If you are unable to view the files, please download the free Word Viewer.

For more information about these curriculum frameworks, contact , Supervisor for Marketing & Diversified Education at (850) 245-9013.

Management & Entrepreneurship Career Path (MKPA)

Secondary/PSAV Programs/Courses

Academy of Entrepreneurship 8812100 / M803010
  • Principles of Entrepreneurship 8812110
  • Business Management and Law 8812120
  • Business Ownership 8812000
Business Ownership 8812000 / M618020

Degree & Certificate Programs/Courses

Marketing Management 0206140100 (AAS/AS)
Entrepreneurship 0206140103 (CCC)
Marketing Operations 0206140120 (CCC)

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Professional Sales & Marketing Career Path (MKPB)

Secondary/PSAV Programs/Courses

Academy of Fashion Marketing 8806000 / M801020
  • Fashion Essentials  8806010
  • Fashion Applications  8806020
  • Fashion Marketing Management 8806030
Academy of International Marketing 8839100 / M807030
  • Marketing Essentials 8827110
  • International Marketing 1 8839110
  • International Marketing 2 8839120
  • International Marketing 3 8839130
Academy of Sport, Recreation, and Entertainment Marketing 8827400 / M899400
  • Sport, Recreation, and Entertainment Essentials 8827410
  • Sport, Recreation, and Entertainment Applications 8827420
  • Sport, Recreation, and Entertainment Management 8827430
  • Sport, Recreation, and Entertainment Internship 8827440 or
  • Marketing Cooperative OJT 8800410 / M899990
Floral Design & Marketing 8818000 / M805030
  • Floral Design and Marketing 1 8818010
  • Floral Design and Marketing 2 8818020
  • Floral Design and Marketing 3 8818030
  • Floral Design and Marketing 4 8818040
  • Floral Design and Marketing 5 8818050
  • Floral Design and Marketing 6 8818060
Marketing and Sales Cluster 080800cl

Core:

  • Marketing Essentials 8827110 / M899991
  • Marketing Applications 8827120 / M899991

Cluster Programs:

  • Insurance Marketing 8836100 / M810010
  • E-Commerce Marketing 8827200 / M899992
  • Marketing (Management) 8827100 / M899991
  • Restaurant Marketing 8824100 / M809050
  • Retail Food Marketing 8821100 / M806010

Coop/OJT:

Marketing Cooperative Education 8800410 / M899990
Real Estate Broker M807020 (PSAV)
Real Estate Sales Agent M807010 (PSAV)
Real Estate Appraiser Trainee M807040 (PSAV)

Degree & Certificate Programs/Courses

Fashion Marketing Management 0206140110 (AAS/AS)

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Buying & Merchandising Career Path (MKPC)

See Marketing, Merchandising, and Parts Operation Program

Marketing Communication & Promotion Career Path (MKPD)

See Marketing & Communication Career Path (BAPE)

Marketing Information Management & Research Career Path (MKPE)

Secondary/PSAV Programs/Courses

Customer Service Representative 8848100 / M807060
  • Customer Service 1 8848110
  • Customer Service 2 8848120
  • Customer Service 3 8848130
  • Customer Service 4 8848140

Degree & Certificate Programs/Courses

Call Center Management 0206140102 (AAS/AS)
Customer Relationship Management 0208999900 (AAS/AS)
Customer Service Technology M807068 (ATD)

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Distribution & Logistics Career Path (MKPF)

Secondary/PSAV Programs/Courses

Marketing, Merchandising, & Parts Operations 8809100 / M812031
  • Retail Essentials 8809108
  • Delivery Operations 8809101
  • Warehousing Operations 8809102
  • Billing Operations 8809103
  • Parts Accounting Operations 8809104
  • Cataloging Operations 8809107
  • Parts Specialist 1 8809109
  • Parts Specialist 2 8809110
  • Parts Specialist 3 8809111
  • Inventory Control Operations 8809105
  • Purchasing Operations 8809106
  • Marketing Managerial Operations 8809112
Industrial Distribution and Management M812040

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E-Marketing Career Path (MKPG)

See E-Commerce Marketing program in the Marketing & Sales program cluster.

Degree & Certificate Programs/Courses

Electronic Commerce 0206140101 (CCC)

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General Programs

Secondary/PSAV Programs/Courses

Marketing Education Directed Study 8800100
Practical Entrepreneurship Skills 8800310

Middle School & Secondary Programs/Courses

Exploration of Marketing Occupations 8800210
Orientation to Marketing Occupations 8800110

Career and Technical Curriculum Frameworks · Marketing Education