2014 – 2015
Florida Department of Education
Curriculum Framework 

Program Title:	Digital Media/Multimedia Web Production 
Career Cluster:	Arts A/V Technology and Communication

CCC	
CIP Number	0650010208	
Program Type	College Credit Certificate (CCC)	
Program Length	15 credit hours	
CTSO	SkillsUSA	
SOC Codes (all applicable) 	27-4099 – Media and Communication Equipment Workers, All Other	
Targeted Occupation List	http://www.labormarketinfo.com/wec/TargetOccupationList.htm	
Perkins Technical Skill Attainment Inventory	http://www.fldoe.org/workforce/perkins/perkins_resources.asp 	
Statewide Articulation	 http://www.fldoe.org/workforce/dwdframe/artic_frame.asp 	

Purpose

The purpose of this program is to prepare students for initial employment as web production assistant, web production artist, or to provide supplemental training for persons previously or currently employed in these occupations.

This certificate program is part of the Digital Media/Multimedia Technology AS degree program (1611080102).

A College Credit Certificate consists of a program of instruction of less than sixty (60) credits of college-level courses, which is part of an AS or AAS degree program and prepares students for entry into employment (Rule 6A-14.030, F.A.C.).

The content should include, but not be limited to:  analysis of end-user needs, use of digital media/multimedia computer applications, and the design and production of digital media/multimedia projects, including manipulation of video and/or animations and audio

This program offers a sequence of courses that provides coherent and rigorous content aligned with challenging academic standards and relevant technical knowledge and skills needed to prepare for further education and careers in the Arts A/V Technology and Communication career cluster; provides technical skill proficiency, and includes competency-based applied learning that contributes to the academic knowledge, higher-order reasoning and problem-solving skills, work attitudes, general employability skills, technical skills, and occupation-specific skills, and knowledge of all aspects of the Arts A/V Technology and Communication career cluster. Additional Information relevant to this Career and Technical Education (CTE) program is provided at the end of this document.

Standards

After successfully completing this program, the student will be able to perform the following:

01.0	Create projects and presentations utilizing a variety of digital media/multimedia technologies.
02.0	Design and generate video and/or animations in a multimedia project.
03.0	Design and execute audio technology for a digital media/multimedia project.
04.0	Use computer applications for digital media/multimedia projects.
05.0	Produce digital media/multimedia projects.

2014 – 2015
Florida Department of Education
Student Performance Standards

Program Title:	Digital Media/Multimedia Web Production 
CIP Number:	0650010208
Program Length:	15 credit hours
SOC Code(s):		27-4099

This certificate program is part of the Digital Media/Multimedia Technology AS degree program (1611080102).  At the completion of this program, the student will be able to:
	
01.0	Create projects and presentations utilizing a variety of digital media/multimedia technologies--The student will be able to: 	
01.01	Analyze the strengths and weaknesses of presentational media.	
01.02	Appraise production resources to achieve desired outcomes.	
02.0	Design and generate video and/or animations in multimedia project--The student will be able to:	
02.01	Capture, manipulate and apply a video and/or animation image in a digital media/multimedia project.	
02.02	Differentiate and optimize video and/or animation formats.	
03.0	Design and execute audio technology for a digital media/multimedia project--The student will be able to:	
03.01	Capture, manipulate and apply audio and sound in a digital media/multimedia project.	
03.02	Differentiate and optimize formats for audio and sound.	
04.0	Use computer applications for digital media/multimedia projects--The student will be able to:	
04.01	Design and produce digital media/multimedia content.	
04.02	Test, edit and de-bug digital media/multimedia content.	
05.0	Produce digital media/multimedia projects--The student will be able to:	
05.01	Assess needs of the end user.	

Additional Information

Laboratory Activities

Laboratory activities are an integral part of this program.  These activities include instruction in the use of safety procedures, tools, equipment, materials, and processes related to these occupations.  Equipment and supplies should be provided to enhance hands-on experiences for students. 

Career and Technical Student Organization (CTSO)

SkillsUSA is the appropriate career and technical student organization for providing leadership training and reinforcing specific career and technical skills.  Career and Technical Student Organizations provide activities for students as an integral part of the instruction offered.  The activities of such organizations are defined as part of the curriculum in accordance with Rule 6A-6.065, F.A.C.

Accommodations

Federal and state legislation requires the provision of accommodations for students with disabilities as identified on the secondary student’s Individual Educational Plan (IEP) or 504 plan or postsecondary student’s accommodations’ plan to meet individual needs and ensure equal access.  Postsecondary students with disabilities must self-identify, present documentation, request accommodations if needed, and develop a plan with their counselor and/or instructors.  Accommodations received in postsecondary education may differ from those received in secondary education.  Accommodations change the way the student is instructed.  Students with disabilities may need accommodations in such areas as instructional methods and materials, assignments and assessments, time demands and schedules, learning environment, assistive technology and special communication systems.  Documentation of the accommodations requested and provided should be maintained in a confidential file.

Articulation

For details on articulation agreements which correlate to programs and industry certifications refer to http://www.fldoe.org/workforce/dwdframe/artic_frame.asp.