2017 – 2018
Florida Department of Education
Curriculum Framework 

Program Title:	Marketing, Merchandising and Parts Operations 2 
Program Type:	Career Preparatory
Career Cluster:	Marketing, Sales & Service

NOTE:  This program has been daggered for deletion with 2017-2018 being the last cohort of students permitted to enroll in the program.  After 2017-2018, no new students may be enrolled in this program.  Students already enrolled in the program may, at the District’s discretion, continue taking courses in the program until completion.

PSAV	
Program Number	M700200 	
CIP Number	0252040904	
Grade Level	30, 31 	
Standard Length	675 hours	
Teacher Certification	Refer to the Program Structure section.	
CTSO	Collegiate DECA	
SOC Codes (all applicable) 	53-3031 – Driver/Sales Workers
43-5071 – Shipping, Receiving, and Traffic Clerks
43-4151 – Order Clerks
41-2022 – Parts Salespersons	
CTE Program Resources 	http://www.fldoe.org/academics/career-adult-edu/career-tech-edu/program-resources.stml	
Basic Skills Level	Mathematics:	9
Language:	9
Reading: 	9	

Purpose

This program offers a sequence of courses that provides coherent and rigorous content aligned with challenging academic standards and relevant technical knowledge and skills needed to prepare for further education and careers in the Marketing, Sales and Service career cluster; provides technical skill proficiency, and includes competency-based applied learning that contributes to the academic knowledge, higher-order reasoning and problem-solving skills, work attitudes, general employability skills, technical skills, and occupation-specific skills, and knowledge of all aspects of the Marketing, Sales and Service career cluster. 

The purpose of this program is to prepare students for employment in parts operations and marketing, sales, and service occupations (e.g., salesperson, delivery specialist, stock clerk, billing clerk, bookkeeping, parts specialist, inventory control clerk, purchasing agent, and manager).

The content includes, but is not limited to, risk management, marketing math, equipment operations, marketing and business fundamentals, communications, human relations, advertising, sales promotion, sales, customer relations, obtaining and maintaining employment, delivery operations, warehouse operations, billing operations, accounts receivable and payable, cataloging, parts systems, components and their functions, automotive systems parts sales, inventory control, purchasing, and management.

Additional Information relevant to this Career and Technical Education (CTE) program is provided at the end of this document.

Program Structure

This program is a planned sequence of instruction consisting of four occupational completion points.

This program is comprised of courses which have been assigned course numbers in the SCNS (Statewide Course Numbering System) in accordance with Section 1007.24 (1), F.S.  Career and Technical credit shall be awarded to the student on a transcript in accordance with Section 1001.44(3)(b), F.S.

To teach the courses listed below, instructors must hold at least one of the teacher certifications indicated for that course.

The following table illustrates the postsecondary program structure:

OCP	Course Number	Course Title	Teacher Certification	Length	SOC Code	
A	MKA0641	Driver/Sales Workers	BUS ED 1@2
MKTG 1
MKTG MGMT @7 7G
RETAILING @7 7G
WHOLESAL 7 G	75 hours	53-3031	
B	MKA0642	Warehouseman		150 hours	43-5071	
C	MKA0645	Order Clerk		75 hours	43-4151	
D	MKA0646	Parts Specialist		375 hours	41-2022	

Common Career Technical Core – Career Ready Practices

Career Ready Practices describe the career-ready skills that educators should seek to develop in their students.  These practices are not exclusive to a Career Pathway, program of study, discipline or level of education.  Career Ready Practices should be taught and reinforced in all career exploration and preparation programs with increasingly higher levels of complexity and expectation as a student advances through a program of study. 

1. Act as a responsible and contributing citizen and employee. 

2. Apply appropriate academic and technical skills. 

3. Attend to personal health and financial well-being. 

4. Communicate clearly, effectively and with reason. 

5. Consider the environmental, social and economic impacts of decisions. 

6. Demonstrate creativity and innovation. 

7. Employ valid and reliable research strategies. 

8. Utilize critical thinking to make sense of problems and persevere in solving them. 

9. Model integrity, ethical leadership and effective management. 

10. Plan education and career path aligned to personal goals. 

11. Use technology to enhance productivity. 

12. Work productively in teams while using cultural/global competence. 

Standards

After successfully completing this program, the student will be able to perform the following:

01.0	Demonstrate delivery operations skills.
02.0	Demonstrate warehouse operations.
03.0	Research parts data and technical information.
04.0	Demonstrate automotive specialty parts sales skills.
05.0	Demonstrate parts service skills.
06.0	Identify parts systems, components, and their functions.
07.0	Research automotive systems parts.
08.0	Demonstrate automotive systems parts sales.
09.0	

2017 – 2018
Florida Department of Education
Student Performance Standards

Program Title:	Marketing, Merchandising, and Parts Operations 2 
(Distribution Specialist)
PSAV Number:	M700200

Course Number:  MKA0641
Occupational Completion Point:  A
Driver/Sales Workers – 75 Hours – SOC Code 53-3031	
01.0	Demonstrate delivery operations skills – the student will be able to:	
01.01	Identify and discuss the importance, purpose, and characteristics of delivery operations.	
01.02	Identify delivery documents (e.g., packing slips, invoices, freight bills, return forms, pick-up tickets).	
01.03	List procedures for processing delivery documents.	
01.04	Identify delivery vehicle maintenance requirements and limitations.	
01.05	Inspect delivery vehicle, perform minor maintenance, report maintenance problems, and maintain delivery vehicle according to industry standards.	
01.06	Plan, prepare, and perform daily pickup and delivery activities.	
01.07	Verify ordered merchandise.	
01.08	Process merchandise for return to supplier.	
01.09	Identify and discuss cores and their importance.	
01.10	Identify and discuss keyboarding techniques necessary for the delivery process.	
	
Course Number:  MKA0642
Occupational Completion Point:  B
Warehouseman – 150 Hours – SOC Code 43-5071	
02.0	Demonstrate warehouse operations – the student will be able to:	
02.01	Identify and discuss the characteristics of stock keeping and warehouse operations.	
02.02	Identify and discuss the importance and purpose of warehouse operations. 	
02.03	Identify warehouse documents (e.g., pick tickets, special orders, inventory forms).	
02.04	Discuss and analyze computerized warehouse data.	
02.05	Describe procedures for using computerized warehouse data.	
02.06	Identify and discuss stock keeping methods and fundamentals.	
02.07	Receive, inspect, price, and stock incoming merchandise.	
02.08	Verify packing slips and rotate stock.	
02.09	Perform a physical inventory.	
02.10	Apply basic computer systems operations.	
02.11	Explain channels of distribution.	
02.12	Display and interpret inventory screens.	
02.13	Send and receive e-mail.	
02.14	Create a computerized document.	
02.15	Analyze computerized warehouse data.	
02.16	Describe delivery and warehouse operations supervisory skills.	

Course Number:  MKA0645
Occupational Completion Point:  C
Order Clerk – 75 Hours – SOC Code 43-4151	
03.0	Research parts data and technical information – the student will be able to:	
03.01	Identify the purpose and importance of cataloging systems.	
03.02	Identify product manufacturers and types of catalogs.	
03.03	Identify procedures for setting up and maintaining a catalog rack.	
03.04	Identify manual, systematic procedures for locating specific part numbers.	
03.05	Demonstrate ability to use manual catalogs and interchanges to locate specific part numbers.	
03.06	Identify computerized, systematic procedures for locating specific part numbers.	
03.07	Demonstrate ability to use an automated cataloging system to locate specific part numbers.	
03.08	Demonstrate use of interchange lists and line cards.	
03.09	Identify computerized cataloging system maintenance and update procedures.	
03.10	Identify methods to call in special orders and stock orders.	
03.11	List steps to identify manufacturers and suppliers for specific parts.	
03.12	Articulate quantities, numbers, and manufacturers of parts according to numerical language.	
03.13	Demonstrate ability to call in and fax special and stock orders.	
04.0	Demonstrate automotive specialty parts sales skills – the student will be able to:	
04.01	Identify types of automotive basic tools.	
04.02	Identify types of automotive fasteners.	
04.03	Identify and discuss appropriate applications for specific tools.	
04.04	Identify and discuss appropriate applications for specific automotive fasteners.	
05.0	Demonstrate parts service skills – the student will be able to:	
05.01	Identify standard and metric measurements.	
05.02	Identify procedures for using metric devices.	
05.03	Identify inside and outside diameters.	
05.04	Read standard and metric measurements.	
05.05	Measure automotive belts using an industry approved belt measurer.	
05.06	Measure inside and outside diameters of hoses.	
05.07	Demonstrate use of a micrometer, T-bar, and ruler.	
05.08	Identify automotive component testing operational procedures.	
05.09	Identify types of testing equipment.	
05.10	Demonstrate operation of testing equipment (e.g., battery tester, alternator tester, starter tester, voltage regulator tester).	
05.11	Identify, discuss, and demonstrate procedures for refinishing brake drums.	
05.12	Identify, discuss, and demonstrate procedures for refinishing rotors.	
	
Course Number:  MKA0646
Occupational Completion Point:  D
Parts Specialist – 375 Hours – SOC Code 41-2022	
06.0	Identify parts systems, components, and their functions – the student will be able to:	
06.01	Identify operating fundamentals of fuel systems, their parts, and their functions.	
06.02	Identify operating fundamentals of emission control systems, their parts, and their functions.	
06.03	Identify operating fundamentals of exhaust systems, their parts, and their functions.	
06.04	Identify operating fundamentals of heating and cooling systems, their parts, and their functions.	
06.05	Identify operating fundamentals of air conditioning systems, their parts, and their functions.	
06.06	Identify operating fundamentals of electrical systems, their parts, and their functions.	
06.07	Identify operating fundamentals of electrical accessory systems, their parts, and their functions.	
06.08	Identify operating fundamentals of ignition systems, their parts, and their functions.	
06.09	Identify operating fundamentals of engine systems, their parts, and their functions.	
06.10	Identify operating fundamentals of brake systems, their parts, and their functions.	
06.11	Identify operating fundamentals of steering and suspension systems, their parts, and their functions.	
06.12	Identify operating fundamentals of power train systems, their parts, and their functions.	
07.0	Research automotive systems parts – the student will be able to:	
07.01	Analyze customer parts requests.	
07.02	Identify steps to research part numbers using manual and computerized cataloging, interchanges, and price sheets.	
07.03	Research fuel systems part numbers.	
07.04	Research emission control systems part numbers.	
07.05	Research exhaust systems part numbers.	
07.06	Research heating and cooling systems part numbers.	
07.07	Research air conditioning systems part numbers.	
07.08	Research electrical systems part numbers.	
07.09	Research electrical accessory systems part numbers.	
07.10	Research ignition systems part numbers.	
07.11	Research engine systems part numbers.	
07.12	Research brake systems part numbers.	
07.13	Research steering and suspension systems part numbers.	
07.14	Research power train systems part numbers.	
08.0	Demonstrate automotive systems parts sales – the student will be able to:	
08.01	Demonstrate fuel systems parts using suggestive selling.	
08.02	Demonstrate emission control systems parts using suggestive selling.	
08.03	Demonstrate exhaust systems parts using suggestive selling.	
08.04	Demonstrate heating and cooling systems using suggestive selling.	
08.05	Demonstrate air conditioning systems using suggestive selling.	
08.06	Demonstrate electrical systems using suggestive selling.	
08.07	Demonstrate electrical accessory systems using suggestive selling.	
08.08	Demonstrate ignition systems using suggestive selling.	
08.09	Demonstrate engine systems using suggestive selling.	
08.10	Demonstrate brake systems using suggestive selling.	
08.11	Demonstrate steering and suspension systems using suggestive selling.	
08.12	Demonstrate power train systems using suggestive selling.	

Additional Information

Laboratory Activities

Laboratory investigations that include scientific inquiry, research, measurement, problem solving, emerging technologies, tools and equipment, as well as, experimental, quality, and safety procedures are an integral part of this career and technical program/course. Laboratory investigations benefit all students by developing an understanding of the complexity and ambiguity of empirical work, as well as the skills required to manage, operate, calibrate and troubleshoot equipment/tools used to make observations. Students understand measurement error; and have the skills to aggregate, interpret, and present the resulting data. Equipment and supplies should be provided to enhance hands-on experiences for students.

Special Notes

MyCareerShines is an interactive resource to assist students in identifying their ideal career and to enhance preparation for employment. Teachers are encouraged to integrate this resource into the program curriculum to meet the employability goals for each student.  Access MyCareerShines by visiting: www.mycareershines.org.

Career and Technical Student Organization (CTSO)

Collegiate DECA - Delta Epsilon Chi is the intercurricular career and technical student organization(s) providing leadership training and reinforcing specific career and technical skills.  Career and Technical Student Organizations provide activities for students as an integral part of the instruction offered.  

Cooperative Training – OJT

On-the-job training is appropriate but not required for this program.  Whenever offered, the rules, guidelines, and requirements specified in the OJT framework apply. 

Basic Skills (if applicable)

In PSAV programs offered for 450 hours or more, in accordance with Rule 6A-10.040, F.A.C., the minimum basic skills grade levels required for postsecondary adult career and technical students to complete this program are:  Mathematics 9, Language 9, and Reading 9.  These grade level numbers correspond to a grade equivalent score obtained on a state designated basic skills examination.  

Adult students with disabilities, as defined in Section 1004.02(7), Florida Statutes, may be exempted from meeting the Basic Skills requirements (Rule 6A-10.040).  Students served in exceptional student education (except gifted) as defined in s. 1003.01(3)(a), F.S., may also be exempted from meeting the Basic Skills requirement.  Each school district and Florida College must adopt a policy addressing procedures for exempting eligible students with disabilities from the Basic Skills requirement as permitted in Section 1004.91(3), F.S.

Students who possess a college degree at the Associate of Applied Science level or higher; who have completed or are exempt from the college entry-level examination; or who have passed a state, national, or industry licensure exam are exempt from meeting the Basic Skills requirement (Rule 6A-10.040, F.A.C.)  Exemptions from state, national or industry licensure are limited to the certifications listed on the Basic Skills and Licensure Exemption List which may be accessed from the CTE Program Resources page.

Accommodations

Federal and state legislation requires the provision of accommodations for students with disabilities to meet individual needs and ensure equal access. Postsecondary students with disabilities must self-identify, present documentation, request accommodations if needed, and develop a plan with their counselor and/or instructors. Accommodations received in postsecondary education may differ from those received in secondary education. Accommodations change the way the student is instructed. Students with disabilities may need accommodations in such areas as instructional methods and materials, assignments and assessments, time demands and schedules, learning environment, assistive technology and special communication systems. Documentation of the accommodations requested and provided should be maintained in a confidential file.

Note: postsecondary curriculum and regulated secondary programs cannot be modified.

Additional Resources

For additional information regarding articulation agreements, Bright Futures Scholarships, Fine Arts/Practical Arts Credit and Equivalent Mathematics and Equally Rigorous Science Courses please refer to:
http://www.fldoe.org/academics/career-adult-edu/career-tech-edu/program-resources.stml