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College Goal Sunday
College Goal Sunday  |
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History
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PHOTO GALLERY |
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RADIO PSA's |
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| The History of College Goal Sunday |
College Goal Sunday is a volunteer program that
helps students and families who need assistance in completing financial
aid forms, giving particular focus to helping low-income, first generation
students. The program got its start in Indiana in 1989 as a joint project
of the Indiana Student Financial Aid Association (ISFAA) and the State
Student Assistance Commission of Indiana (SSACI), with funding from Lilly
Endowment, Inc.
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College Goal Sunday is designed to remove barriers
that have kept many qualified students from pursuing a higher education.
Research shows that families see the high cost of a college education as
the main barrier between them and a degree, even though millions of dollars
in various forms of financial aid are available to students. The simple
fact is many families — particularly minority, low income, and first
generation college students — are not applying for those funds. These
students and their families need two things: First, they need to receive
more information about the availability of financial aid, and second, they
need expert assistance in filling out the required paperwork.
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On College Goal Sunday (traditionally, a week
or two after Super Bowl Sunday), ISFFA professionals volunteered in selected
community sites in Indiana to help families complete the Free Application
for Federal Student Aid (FAFSA).
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Over time, College Goal Sunday has attracted a number of important and
loyal allies, such as former National Football League standout Bill Brooks,
who volunteered his personal endorsement for the first College Goal Sunday
and remains the program's faithful celebrity spokesman. The program
also expanded, and now College Goal Sunday hosts events in 19 states
and the District of Columbia. In 2006, seven more states joined College
Goal Sunday, including Florida. It is projected that College Goal Sunday
programs will increase in number of sites and will serve more than 100,000
students and families by 2007.
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